We are experts in the field of baby and children’s supplies and offer our customers a high-quality product range and first-class service within this area. However, these are not the only topics that expectant mothers and young families have on their mind. This is where you as a partner come in to play: We offer numerous options from package inserts to display ads that will sustainably increase your business success and make our customers even happier. True to our company slogan: „Click. Click. Happiness.„
80.000
Products
1.300.000
Yearly customers in Germany
7
European countries
+20%
Annual growth
Our target group
- Above average household income
- High mobile affinity
- Great need for advice and security
- Appreciation for quality products at the best price
The interests of our customers...
...goes far beyond our product range.
With a new baby, new families give thought to…
- …changes in the household – the first home or a larger car.
- …children’s savings accounts, term life insurance or financial security in general.
- …everyday things like managing the household, healthy eating or leisure activities.
Our cooperation options
Parcel inserts
#New customer acquisition #Customer reactivation #Easy tracking
- Approximately 87% of all customers take a closer look at the parcel inserts (cross-industry study)
- Customers open their parcels in a positive mood and full of expectation
- Prominent placement of the insert in the parcel ensures maximum attention to your insert
- An individual voucher code allows you to easily track the success of your campaign
- A/B testing can easily be implemented by using different advertising media
Display Ads
#UpperFunnel #BrandAwareness #Branding
- Maximum reach with several hundred million page views of the product detail pages per year
- Direct linking to your landing page possible
- Your display ads will be played in our desktop and mobile shop, as well as in the babymarkt app
- An exclusive form of advertising for selected partners only
Social Media
#reach #interaction #community
- We have a high reach on our Instagram and Facebook channels
- Social media increases your brand and product awareness, but also offers sales opportunities
- Sweepstakes and contests are particularly popular within our community
- There are direct interaction opportunities with the community
Newsletter
#reach #opening rates #special mailings
- We offer large and selectable mailing lists
- High opening rates across all mailing lists ensure great visibility
- High click-through rates
- We send special mailings tailored to the life stage of the customer’s baby
Our USP
A strong, loyal and top target group with predominantly new families within the European market for baby and children’s products.
What this means for you: High reach, targeted approach and great scaling potential.
Our partners
Our main goal is to achieve a triple win situation with all our partners.
This means that the advertising partners, babymarkt and above all the babymarkt customers benefit from the cooperation.
Interested?
Then feel free to send us an email...
